The capital markets
are complex.
Being public raises
difficult questions.
- “How do we make our company stand out?”
- ”How do we keep expectations in line?”
- “How do we attract the right investors?”
Loderock Advisors is Canada’s leading Investor Relations and Capital Markets Communication firm, helping companies build market awareness, credibility and long-term shareholder value.
With more than 200 years of collective experience in capital markets—in investor relations, equity research and investment management—our team has informed answers based on deep, real-world experience.
We’ve seen what works …
and what doesn’t.
Our programs help our clients
- raise their profiles in the investment community,
- set and manage expectations effectively, and
- build credibility with the Street.
Our Approach
Investors have a growing universe of choices.
Fund managers are under increasing pressure to find alpha while minimizing risk.
You need to stand out and your story needs to be clearly articulated. How will you create value and why is it sustainable?
High-quality investor relations can change the way your company is perceived and valued.
“How will you create value and why is it sustainable?”
We believe the winning formula
has four key components:
Transparent
High-quality disclosure
Present strategic roadmap and key milestones
Facts not fluff
News flow to support strategy execution
Consistent
Consistency of message and metrics
Regular contact with top shareholders
Accept and use street feedback
Accessible
Availability in good times and tough times
Quarterly non-deal roadshows
High-value investor events
Responsiveness and high service level
Compelling
Tell a story to promote recall
Avoid the myth of everything
Evidence that supports claims
Using this formula, we help companies chart a path to success in the capital markets through customized communications programs that combine strategic advice with hands-on execution from senior practitioners.
Expertise: Full-service investor relations
You went public for a reason.
You want to maximize the value of your listing by achieving a fair and full valuation and ready access to capital.
Our programs support these objectives. We help companies go to market with a clear and differentiated message, find the right audience for their story, and implement a high-quality ongoing communication plan.
Communicate with impact
With thousands of listed issuers and countless investment products, it’s harder than ever for companies to stand out. We understand how the investors and analysts think and we understand how to create impactful, well-told stories.
- Corporate messaging
- Investor presentations
- Investor fact sheets
- Comprehensive quarterly earnings support including scripting and Q&A prep
- Financial and operational press releases
- IR website content & messaging
- Media relations
- Social media and digital IR
Connect with the Street
We leverage our deep relationships, networks, and knowledge of the capital markets to expand the audience for our clients.
- 12-month IR marketing plan
- Non-deal roadshows
- Sell-side analyst outreach
- Investor targeting and outreach
- Analyst days and high-value investor events
- Financial media
- Proprietary LodeRock events
Act on insight
What do investors think of our strategy? Who is buying our stock? We provide qualitative and quantitative market intelligence that enables our clients to make better-informed decisions.
- Roadshow feedback
- Perception studies
- Quarterly Board packages
- Trading reports
- Ownership tracking and analysis
- Detailed consensus reporting
- IR program reporting
Navigate with sound advice
We understand that companies sometimes face unique challenges and special situations. We have helped companies navigate nearly every situation – good and bad – and we will tap into the collective expertise of our group to deliver the best advice and execution for our clients.
- IR strategy development
- Crisis/issues management
- Guidance strategy and expectations management
- Capital markets strategy
Learn more about LodeRock’s expertise in:
Special situations / transaction communication
Our People
Experience
Unlike a typical consulting firm, LodeRock was founded with the belief we could achieve better outcomes by having senior practitioners managing all clients directly and limiting the number of companies we represent.
Perspective
We’ve assembled Canada’s most experienced capital markets communication team, comprised of senior professionals from investor relations, equity research, and investment management. This combination of backgrounds allows us to bring a diverse perspective and unique insights to each client engagement.
Craig Armitage
Craig is a highly experienced IR practitioner, having spent the past 20 years advising and working with growth companies across multiple industries.
Prior to co-founding LodeRock, Craig was the General Manager of Canada’s largest IR agency and led the firm’s technology and financial services practices.
Previously, he led IR and communications at one of Canada’s largest independent asset management companies. During his time in the field, Craig has gained extensive experience in all areas of IR – IPOs, M&A, investor outreach, media and crisis management — and developed a deep network of trusted contacts in the investment community.
Craig served on the Board of Directors of CIRI Ontario for several years. He is a graduate of the University of Western Ontario.
Contact Craig
James Bowen, CFA
James has over 17 years of capital markets experience. Prior to joining LodeRock, James worked as a portfolio manager at a Toronto based asset manager. In this role James was responsible for vetting management teams, analyzing financial performance, constructing portfolios and marketing the fund.
James started his career as an analyst on a multi-strategy hedge fund where he covered a wide range of sectors, with a focus on North American equities. James brings a buy-side lens to capital markets communication and has a unique perspective on how companies can implement thoughtful strategies to reduce their cost of capital. James is a CFA Charterholder and a graduate of University of Waterloo.
Contact James
Hugh Carter
For more than 15 years, Hugh has been helping companies find impactful ways to communicate with investors, customers and other stakeholders, in digital, print, video and live events.
Prior to joining LodeRock, Hugh ran his own agency, producing presentations, websites and other material for companies across North America. Before that, he built and managed the strategic design team at Canada’s largest investor relations consultancy, where the team won several national and global design awards.
Hugh brings big thinking, top-shelf creative, and flawless execution to every project.
Contact Hugh
Priyam Chakraborty, CPIR
Priyam is an experienced communications and stakeholder relations professional. Prior to joining LodeRock Advisors, she managed communications and investor relations for Origin House – where she was responsible for crafting the company’s growth story from a start-up to a publicly-traded cannabis brands and distribution company.
Having worked with global PR firms such as Edelman and TBWA to manage reputation for Fortune 500 companies as well as start-ups, Priyam is skilled at developing strategic narratives, translating metrics into scalable communications strategies and creating capital market-specific communications campaigns that deliver business impact.
Priyam holds an MA in Digital Communications from Johns Hopkins University, an MBA in Public Relations from Symbiosis International University and is a Certified Professional in Investor Relations (CPIR).
Contact Priyam
Lawrence Chamberlain
Lawrence Chamberlain is a seasoned strategic communications specialist with nearly two decades of broad-based Investor Relations (IR) and capital markets communications experience. He has been responsible for the development and implementation of IR Programs for dozens of Canadian publicly traded companies spanning a wide range of industries and market capitalizations.
Prior to joining LodeRock, Lawrence held increasingly senior account executive roles at major Canadian investor relations consulting firms, where he counseled senior management teams on day-to-day IR strategies, as well as special projects such as IPOs and M&A. Additionally, Lawrence has in-house experience through his roles as a Manager, Investor Relations for a TSX-listed information technology company and several emerging technology companies.
Contact Lawrence
Marc Charbin, CPA, CA, CFA
Marc has been in the capital markets and corporate finance since 2007. Prior to joining LodeRock, Marc had a ten-year career in equity research and investment banking. Marc was a ranked analyst by Thomson Reuters for his coverage in the financial services sector and covered over thirty small- and mid-capitalization companies across various sectors.
At KPMG, Marc’s clients included large TSX and cross-listed companies in the industrial, retail and mining sectors.
Contact Marc
Oliver Cummins
Oliver is a dedicated investor relations professional with experience in strategic communications and stakeholder engagement. Oliver has been instrumental in promoting transparency and building trust with stakeholders, while helping clients achieve their capital markets objectives. His ability to distill complex financial data and market dynamics into clear, actionable insights strengthens stakeholder relationships and supports informed decision-making. Committed to continuous learning, Oliver actively hones his skills and stays current on industry trends, positioning himself as a valuable asset to his team and clients. He holds an Honors Bachelor of Science in Chemistry from the University of Toronto and is a fluent Spanish speaker.
Contact Oliver
David Feick
Since 2001, David has established a track record of working with private and publicly traded companies of all sizes and across a wide range of industries, including energy, energy services, technology, mining, telecommunications and financial services.
He has built a reputation as a leading expert on financing and communications and has developed an extensive network throughout the Canadian capital markets. He has provided strategic advisory and communications counsel to senior members of management across a wide range of areas, including messaging, capital raises, M&A, management changes and in various crisis situations.
Contact David
Dennis Fong, CFA
Dennis has over 20 years of experience in equity research, technology, and strategic communications. He has worked closely with senior management teams across the market capitalization spectrum.
For 9 years, Dennis was a sell side analyst at several of Canada’s leading independent investment dealers. He co-founded a technology startup and has an affinity for working with companies through key stages of capital raising and growth.
More recently, Dennis was Vice President of Investor Relations at a technology company included on the S&P/TSX Composite Index. From 2013-2014, he was a member of the award-winning investor relations team at Loblaw Companies Limited.
Dennis began his career as a software developer, received an MBA degree from the Schulich School of Business, and is a CFA Charterholder.
Contact Dennis
Tim Foran
Tim Foran is an experienced investor relations, corporate communications and media relations professional. Over the past decade, he has helped companies increase shareholder value through strong, clear and transparent communication.
In his most recent role, he served as Director of IR of the world’s largest online betting and gaming company. During this time, the company grew from a TSX Venture firm with a $200M enterprise value (EV) to a TSX/NASDAQ-listed issuer with an EV of approximately $10B.
Previously, he served as a senior consultant at Canada’s largest IR consultancy. Prior to that, he was an award-winning journalist and columnist. Tim is a graduate of the University of Western Ontario and a Certified Professional in Investor Relations (CPIR).
Contact Tim
Emily Gibbs
For more than 20 years, Emily has been helping executives, scientists and entrepreneurs to identify and articulate their core messages and to stand out in the crowded marketplace.
Her ability to distill complex businesses and technologies into clear, compelling and often entertaining stories for investors gives our clients a competitive advantage.
Prior to LodeRock Advisors, Emily led the Strategic Design group at TMX Equicom, creating award-winning websites, annual reports and event presentations.
Emily’s passion for financial communications is complemented by her background in sales, marketing, and business development for a leading Canadian digital agency.
Contact Emily
Nick Hurst
Since becoming an investor relations consultant in 2000, Nick has worked with TSX, TSX Venture and inter-listed businesses of varying sizes across a range of sectors including healthcare, technology, oil & gas, mining and industrial products.
He has developed and executed year round strategic communication programs targeting both professional investment audiences as well as retail investors across North America and around the world, and has worked on a number of special situation mandates including public offerings (initial, follow-on, and secondary), acquisitions, and proxy battles.
A Toronto native and a graduate of the University of Toronto, Nick is currently based in Calgary where he spent a decade practicing IR.
Contact Nick
Mark Kuindersma, CFA
Mark has spent the majority of his career in the capital markets. Prior to joining the LodeRock team, he helped manage a $500 million investment portfolio. Mark has an in-depth understanding of how to value companies and communicate his clients’ fundamental strengths to the Street.
He has provided strategic advice to Canadian and cross-listed growth companies on matters ranging from IPO preparation to crisis communications and M&A. Mark has a Bachelor of Commerce from McMaster University and is a CFA Charterholder.
Contact Mark
Kieran Lawler
Kieran is a modern communicator with more than 20 years experience advising clients on public relations, corporate image and brand reputation across earned, owned and paid channels.
He is a trusted corporate communications advisor with broad experience serving high-profile public and private organizations across a broad range of industries, including technology, professional and financial services, health, pharmaceuticals, cannabis and consumer packaged goods. Kieran has gained extensive experience in executive profiling, thought leadership, media strategy & execution, media training as well as crisis and issues management.
Kieran’s expertise also includes social and digital media. He has developed and led social media campaigns, counselled clients through issues that emerge online, and is a digital marketing specialist developing and executing digital advertising campaigns to support broader investor relations mandates.
Prior to joining LodeRock, Kieran held progressively senior roles in a communications capacity. He served as Vice President at prominent Toronto PR agencies and was the Director of Communications at the Canadian Venture Capital & Private Equity Association.
He is a graduate of McMaster University, has a PR certificate from Cavendish College in the UK, has a specialist certificate in digital marketing from the Digital Marketing Institute and is Google Ads Search certified.
Contact Kieran
Ross Marshall
Ross is a seasoned communications professional with experience in investor relations and political communications.
He provides strategic planning, counsel and turnkey financial communications and IPO roadshow services to Canadian and U.S.-based companies at all stages of development.
His sector experience focuses on industrials, renewable energy, technology and healthcare. He has led the financial communications mandates for multiple IPO’s and M&A transactions as well as ongoing IR for TSX and NASDAQ-listed issuers.
His career began in political communications within the House of Commons and Senate of Canada, as well as for the Governments of Ontario and Nova Scotia. He received his MBA with a specialization in Financial Management in 2000 from the Schulich School of Business.
Contact Ross
Dave Mason, CFA
Dave Mason has 20 years of experience in the capital markets. From 2000-2015 he was an executive with TMX Equicom, Canada’s largest investor relations firm. From 2010-2015 he held the title of President. He has provided strategic counsel to a diverse group of companies at all stages of development.
Prior to TMX Equicom, he was a Vice President of sales and marketing at a mutual fund company. During his career, Dave has honed his skills in presentation development and delivery, earned his CFA charter, and built a network of contacts throughout the investment community.
Dave’s unique insight comes from his combination of financial acumen, communication skills and his relationships. He has a Bachelor of Commerce degree from Queen’s University.
Contact Dave
Adam Peeler
Adam Peeler has 16 years of experience in the capital markets working in-house, and as an advisor with Nasdaq, TSX and TSX-V listed companies.
Most recently, he was the Vice President of Investor Relations and Corporate Communications for an international pharmaceutical company with sales in more than 90 countries and a multi-billion-dollar enterprise value. Prior to that, he led the healthcare and cleantech investor relations and communications practice at TMX Equicom.
At Equicom, he and his team developed and executed comprehensive investor relations, strategic communications and media relations programs for a number of dynamic, publicly traded healthcare and cleantech companies.
Contact Adam
Jonathan Ross, CFA
Jon is a proven financial professional with experience in strategic investor communications, portfolio management and investment banking.
With a consistent track record of initiating and positively influencing change for the benefit of internal and external stakeholders, Jon has become a trusted advisor to several public company senior management teams.
He was a key member of the award-winning investor relations team at Loblaw Companies Limited during the creation of Choice Properties REIT as well as the $12.4 billion acquisition of Shoppers Drug Mart Corporation.
Prior to joining Loblaw, Jon was a portfolio manager at a Toronto area investment management firm. He is a CFA Charterholder and a graduate of the University of Toronto.
Contact Jon
Jennifer Smith, CPA, CA
Jennifer Smith has over 15 years of experience across multiple sectors including cannabis, hedge funds and real estate. Over the course of her career, Jennifer has provided executives with guidance in financial reporting, communications and stakeholder relations.
Prior to joining LodeRock, she was the Director of Investor Relations role at HEXO Corp, where she developed and executed strategic communications programs aimed at investors and other key stakeholders.
Jennifer’s diversified background brings together a unique perspective that combines communications and investor relations with a deep understanding of financial reporting, accounting, and capital markets, allowing management teams to develop and articulate the precise story that they would like to communicate.
Jennifer holds a B.Comm from Saint Mary’s University and is a Chartered Professional Accountant.
Contact Jennifer
Neil Weber
Neil is a seasoned capital markets professional with a background in equity sales and trading as well as corporate lending.
Most recently Neil was Director of Investor Relations for a newly-listed Canadian clean tech company. Previously he spent 20 years in Canadian and US institutional equity sales and trading at Raymond James and CIBC where he learned the value of a strong investor relations program from Fortune 500 and successful early stage growth companies. He began his finance career as a lender at the BDC.
Neil has a Bachelor of Commerce from McGill University and an MBA from the Ivey Business School at the University of Western Ontario.
Contact Neil
Why LodeRock
Your public listing is an asset. Trust it to a team that has the right experience, influence and focus.
Experience
Experience informs advice. We are the most experienced team of capital markets communicators in Canada. Our principals have 15+ years each in investor relations and/or the capital markets, including equity research and portfolio management. We have seen it all, from missed guidance to hostile takeovers.
Influence
If you want to influence the way your company is viewed and valued, open and regular dialogue with the investment community is a must. We are well connected and respected in the capital markets and have strong relationships with analysts, money managers and investment advisors. These relationships – combined with data and research – ensure our clients have what they need to make informed decisions.
Focus
We are not a typical consulting firm. Our client list is deliberately exclusive, so you will have the dedicated attention of a senior team. As unique situations arise, we tap into the collective knowledge and experience of the broader group to deliver the best advice and execution for our clients.